This Week's Deals – Available Now!
A new flyer packed with hundreds of deals is released every week. From "3-Day Sales" to "Sizzling Daily Deals," there are always new ways to save. Be sure to check back on Wednesday for a preview of the Safeway flyer for next week, so you never miss out on a bargain.
► Safeway Weekly Flyer
► Safeway Canada Flyer for Next Week Here
Turn Groceries into Rewards with Scene+
Shopping at Safeway is even more rewarding with the Scene+ loyalty program. Join for free and turn your everyday purchases into movies, travel, gift cards, and even free groceries.
- Earn Points on Groceries: Look for special offers in the flyer and throughout the store to earn Scene+ points on hundreds of items every week.
- Redeem for Groceries: Every 1,000 Scene+ points can be redeemed for a $10 discount right at the checkout. It's that simple!
- Personalized Offers: Load your weekly personalized offers in the Scene+ app for even more ways to accelerate your earnings.
Freshness and Quality in Every Department
Safeway is a full-service supermarket known for its excellent fresh departments and high-quality private label brands that offer great value.
- Fresh Produce: A wide array of fresh, high-quality fruits and vegetables, including a great selection of organic products.
- Full-Service Deli & Butcher: Get custom cuts of meat from the butcher, or choose from a wide variety of cheeses, meats, and prepared meals at the deli counter.
- In-Store Bakery: From artisan breads and decadent cakes to everyday buns and pastries, the Safeway bakery has something for every occasion.
- Compliments & Panache Brands: Discover the quality and value of the Compliments brand for your everyday needs, or treat yourself to premium products from the Panache and **Sensations by Compliments** collections.
A Trusted Name in Canadian Groceries
Safeway has been a staple for Canadian shoppers since 1929. Today, as a key banner of Sobeys Inc., Safeway continues its long-standing tradition of serving communities across Western Canada and Northern Ontario. While owned by Sobeys, the Safeway brand maintains its unique identity and commitment to its local customers.
Find Your Local Safeway
With stores across British Columbia, Alberta, Saskatchewan, Manitoba, and Northern Ontario, there's a Safeway store ready to serve you. To find your local store, pharmacy hours, and other services, use their official store locator.
► Find your nearest Safeway store here
Compare Grocery Flyers in Western Canada
To ensure you're getting the best value on your weekly shop, it's always smart to compare flyers. Check the deals at other full-service supermarkets in your area like Save-On-Foods and Co-op, or compare prices with hypermarkets like Real Canadian Superstore
This Week's Top Deals (10 - 16 de juliol 2025)
There are several featured campaigns at Safeway this week. Here are the ones you shouldn't miss:
- Safeway Weekly Flyer (10 - 16 de juliol):
Save big on vodka, wine, whisky & beer! Limited-time offers at select Alberta locations, July 10-16. Spend $125, get 1000 Scene+ points! Deals
- Safeway Flyer (10 - 16 de juliol):
Save big on ground beef, pork, produce, and more at Sobeys this week! Check out the flyer for all the amazing deals from July 10-16. Hot Deals This Week!
Your Safeway Questions Answered (FAQ)
When does the new Safeway flyer come out? The weekly flyer, with deals typically running from Thursday to the following Wednesday, is available to preview on this page every Wednesday. Is Safeway owned by Sobeys? Yes, Safeway's Canadian operations were acquired by Sobeys Inc. in 2013. They operate as a key banner for Sobeys, primarily in Western Canada. Can I use my Scene+ card at Safeway? Absolutely. You can earn and redeem Scene+ points on eligible purchases at all Safeway locations in Canada. Is Air Miles still at Safeway? No, Safeway (along with Sobeys) officially switched from the Air Miles program to the Scene+ loyalty program in 2022.
